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- No Accounting For Startups: I've said it many times, but Steve Blank is much better at saying these things than I am. Figure out what you need to measure, then measure it. A number just for the sake of a number is worthless (and this counts for mature products, too!).>
- Yammer: The Story Behind Their SaaS Traction: While Yammer is interesting, the concepts of space between giants and KISS are the key concepts to take away from this one.
- Emulating Empathy: This can be such a difficult thing for people in engineering to learn, but it is critical if you want to interact with more than the computer. I hope Steve dives deeper into this concept in the future.